ZILLA will act as a gateway for crypto enthusiasts to easily and safely participate in vetted ICOs, while also allowing companies to publicise an ICO more effectively. In the same way Etrade made the stock market accessible to the general public, or Amazon made it easy to buy products online, ZILLA provides a unified marketplace for ICO crowdsales. With more than 1500 ongoing ICOs and counting, it is becoming overwhelming for buyers to compare and verify the legitimacy of various ICOs – and there is no central authority or institution (by design) to act as a reference point. With Zilla, users are presented with a comprehensive list of vetted and comprehensively described ICO projects. Users can participate in their chosen project with a single click, using credit card, cryptocurrency, or other ICO tokens.